Privacy Policy

1. Introduction

DK Strategy ("Company," "we," "our," or "us") is committed to protecting your privacy. This Privacy Policy describes how we collect, use, disclose, and safeguard your personal information when you visit our website dkstrategyco.com (the "Website") and use our digital marketing services (collectively, the "Services").

This Privacy Policy is designed to comply with applicable privacy laws across all 50 United States, including but not limited to the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), Virginia's Consumer Data Protection Act (VCDPA), Colorado Privacy Act (CPA), Connecticut Data Privacy Act (CTDPA), Utah Consumer Privacy Act (UCPA), and other state-specific privacy regulations.

By accessing or using our Website and Services, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use immediately.

2. Information We Collect

2.1 Personal Information You Provide

We may collect personal information that you voluntarily provide to us when you:

• Fill out a contact form or request a consultation
• Subscribe to our newsletter
• Create an account or register for our Services
• Respond to surveys or marketing communications
• Communicate with us via email, phone, or other channels

This information may include:

• Full name
• Email address
• Phone number
• Business name and website URL
• Job title or role
• Billing and payment information
• Any other information you choose to provide

2.2 Information Collected Automatically

When you visit our Website, we may automatically collect certain information, including:

• Device Information: IP address, browser type, operating system, device type
• Usage Data: Pages visited, time spent on pages, referring URL, exit pages
• Cookies & Tracking Technologies: We use cookies, web beacons, pixels, and similar technologies to enhance your browsing experience (see Section 7)

2.3 Information from Third Parties

We may receive information about you from third-party sources, including analytics providers, advertising networks, and social media platforms, in accordance with their respective privacy policies.

3. How We Use Your Information

We use the information we collect for the following purposes:

• Service Delivery: To provide, operate, and maintain our digital marketing Services
• Communication: To respond to inquiries, provide customer support, and send administrative messages
• Marketing: To send promotional materials, newsletters, and information about our Services (with your consent where required)
• Personalization: To tailor content and advertising to your interests
• Analytics: To analyze usage patterns and improve our Website and Services
• Legal Compliance: To comply with legal obligations and enforce our Terms of Service
• Security: To detect, prevent, and address fraud or other illegal activity

We will not use your personal information for purposes that are materially different from those disclosed in this Privacy Policy without providing notice and obtaining consent where required by law.

4. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

• Service Providers: With trusted third-party vendors who perform services on our behalf (e.g., payment processing, email delivery, hosting, analytics)
• Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred
• Legal Requirements: When required by law, court order, or government regulation
• Protection of Rights: To protect the rights, property, or safety of DK Strategy, our clients, or the public
• With Consent: With your explicit consent or at your direction

5. Your Privacy Rights By State

Depending on your state of residence, you may have the following rights regarding your personal information:

To exercise any of these rights, please contact us at kyle@dkstrategyco.com or call (413) 212-0894. We will respond to verified requests within 45 days as required by law.

6. Sensitive Personal Information

We do not knowingly collect or process sensitive personal information as defined by applicable state privacy laws, including:

• Social Security, driver's license, or state ID numbers
• Financial account credentials
• Precise geolocation data
• Racial or ethnic origin, religious beliefs, or union membership
• Biometric or health information
• Contents of private communications (unless we are the intended recipient)

7. Cookies & Tracking Technologies

We use cookies and similar tracking technologies to:

• Remember your preferences and settings
• Understand how you use our Website (analytics)
• Deliver relevant advertising (with consent where required)
• Improve Website performance and security

You can control cookies through your browser settings. Most browsers allow you to refuse or delete cookies. Please note that disabling cookies may affect Website functionality.

We respect Global Privacy Control (GPC) signals and other opt-out preference mechanisms recognized under applicable state laws.

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, or as required by law. When personal information is no longer needed, we securely delete or anonymize it. Retention periods vary based on the type of information and the purpose for which it was collected.

9. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, disclosure, alteration, and destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

10. Children's Privacy

Our Website and Services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16, we will take steps to delete it promptly. If you believe a child has provided us with personal information, please contact us immediately.

11. Third-Party Links & Services

Our Website may contain links to third-party websites and services that are not owned or controlled by DK Strategy. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party websites you visit.

12. International Data Transfers

DK Strategy is based in the United States. If you are accessing our Services from outside the United States, your information may be transferred to, stored, and processed in the United States. By using our Services, you consent to the transfer of your information to the United States.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make material changes, we will post the updated policy on this page and update the "Last Updated" date. We may also notify you via email or through a notice on our Website. Your continued use of our Services after any changes constitutes acceptance of the updated Privacy Policy.

14. Contact Us & Data Controller Information

DK Strategy is the data controller for the personal information described in this Privacy Policy. If you have questions, concerns, or wish to exercise your privacy rights, please contact us:

If you believe your privacy rights have been violated, you have the right to file a complaint with your state's Attorney General or the appropriate regulatory authority.